One of the best ways to stay ahead and compete with even the best of competitors in the life insurance business, is to invest in final expense leads.
While some methods of acquiring can be expensive, the ability to acquire exclusive final expense leads will be virtually invaluable to your business and reputation in the long run, and is well worth the initial investment.
But even if you’ve decided to invest – which are the best leads to target? Here is a rundown, of the best final expense leads methods of the last year.
This option is best for getting active clients seeking your services to know about you and what you can do for them.
The most common type of direct mail is a method by which an email or a physical letter is sent to a number of potential clients, and then it is left up to them to fill out a section of the letter themselves and send it back to the original sender, showing their intent and interest.
While it’ll take at least a month to hear back from potential clients, you have the peace of mind of knowing that they took the time to fill out the form and send it back to you, meaning they’re already interested in your services, and so you only need to convince them to choose you!
And remember, acquiring final expense leads, is not like selling car insurance, or house insurance – it being life insurance based means that your client is going to consider it more as time goes on, rather than just at the point of first sale.
Direct mail can not only catch clients right at the point they wish to move forward, but they may also put your message aside, and come back to it at a later date having been made aware you now exist
Direct mail is very expensive in terms of upfront costs initially, but certainly with the most reliable results. Click here !
Telemarketing has been around for so long purely because it works. Despite the fact you might think it only interrupts you at the dinner table, it works for a small percentage of clients tested, and it works consistently.
While it requires a large net, meaning lots of phone calls over a large location, it can bring in lots of respective clients, whom may have previously never considered your services.
The best thing going for you if you are in the final expense leads business, is that final expenses are a large worry, but one that people may not even consider.
Offering to cover final expenses has to be done at just the right time, and by calling a large number of people, you may just catch someone on an idle Tuesday, who’s spent the day thinking about such costs, and what they could do to the family.
Telemarketing leads are much cheaper than direct mail, but as said, it requires a larger filtering process. It also can acquire clients faster than direct mail, at roughly two weeks being a guarantee to have some clients.
The Free Options
If you’re on a very low budget, you can always cold-call a number of people and offer your services yourself. The problem is that without a CRM system to notify you of who might need your services, the success rate can be appallingly low.
But it certainly is free to do, as an option if you have the time to spare to search for new possibilities.
Another certified option that has always worked, is networking at seminars – you might find someone who’s overloaded with business, and is willing to pass some of their clients over to you, or you might even find very eager potential clients who’ve taken the time to learn more. Find out more in this site : http://www.efesonline.com